Traditional ad exchanges are centralised, meaning a few dominant players hold most of the power.
13 Sep 2023, 16:05
Traditional ad exchanges are centralised, meaning a few dominant players hold most of the power.
This has lead to major imbalances in the market.
Same news in other sources
213 Sep 2023, 16:05
Alkimi is disrupting this model with a decentralised ad exchange that empowers all players, from advertisers and publishers to users.
Join the $ADS revolution.
Alkimi is disrupting this model with a decentralised ad exchange that empowers all players, from advertisers and publishers to u
Alkimi is disrupting this model with a decentralised ad exchange that empowers all players, from advertisers and publishers to users.
Join the $ADS revolution.
13 Sep 2023, 16:05
High fees, lack of competition, and a complex supply chain are all issues arising from this centralised model.
It's time for a rethink.
High fees, lack of competition, and a complex supply chain are all issues arising from this centralised model.
High fees, lack of competition, and a complex supply chain are all issues arising from this centralised model.
It's time for a rethink.